The Influence of Service Quality to Customer Interest of Patients at Bandung Adventist Hospital

Abstract

This research aimed to: (a) assess the quality of the service and interest of Bandung Adventist Hospital customers  and (b)  determine if   service quality is related to  customer interest. This study used a quantitative approach. The population was specified as Bandung Adventist Hospital’s customers, and the samples were patients in second and third class rooms with 40 respondents. The researcher used questionnaire with 8 indicators. The result of this  study  are as follows: (a) the respondents perceived that the service quality was good, (b) the customer interest was also good , (c) and the correlation analysis  showed that there was a significant relationship   between service quality  and  customer interest of patients in an Adventist hospital in Bandung.