HUTAPEA, J. Y. The Evolution On Marketing Concept: Analysis On The Perspective Changes In Marketing Concept. Journal of International Scholars Conference - BUSINESS & GOVERNANCE, [S. l.], v. 1, n. 3, 2016. Disponível em: https://jurnal.unai.edu/index.php/jiscbg/article/view/393. Acesso em: 25 may. 2024.