FACTORS AFFECTING STUDENT DECISION WHEN SELECTING SECRETARIAL AND OFFICE MANAGEMENT PROGRAM
Keywords:Secretary, Office Management, Office Administration
This study aims to explore factors affecting student decision when selecting Secretarial and Office Management programs. Descriptive statistics were used and the data were measured with Kaiser-Meyer- Olkin’s MSA coefficient and Cronbach’s Alpha test for coefficient of reliability. Exploratory factor analysis with principal extraction and varimax rotation was conducted to determine the best motivator factors. The result showed that nine factors are considered by the students when selecting Secretarial and Office Management program: Curriculum, Accreditation, Teachers/professors, Academic facilities, Academic reputation, Tuition/fees, Well-prepared schedule, Friendly environment and Internet facilities.
How to Cite
Copyright © 2019 ISC Committee.